Surrey County Cricket Club have joined forces with Curveball Digital to show that T20 Cricket at The Kia Oval ‘hits different’.
The Curveball team will be on-site for all of Surrey’s Vitality Blast home games to tell the story of matchday’s at The Kia Oval from unique angles with increased access to the moments that make cricket in South London so special.
The partnership will produce a social-first content series around Surrey’s ‘Hits Different’ campaign for the 2023 Vitality Blast season, with episodic content per game delivered alongside bespoke content for Surrey’s social media channels.
Curveball Digital are a multi-award-winning creative content agency specialising in world-class social and digital media content for sports brands, broadcasters, sponsors and federations.
Kev Blundell, Social Director at Curveball said: “It’s more important than it ever has been for clubs to embrace social media during their live games, making the most of iconic moments and big games as they happen and bringing fans something they can’t get from traditional broadcasts.
“The video series we’ll create alongside the Surrey CCC team will make fans who couldn’t be at The Kia Oval feel like they were there, showcase the world-class cricket on display and give a unique look at the players and coaches that make the club special.”
Charlie Buck, Commercial Director at Surrey CCC said: “A Vitality Blast matchday at The Kia Oval is something that all fans should experience, and this partnership will bring that to life for viewers at home in a new and exciting way.
“I’m looking forward to working with the Curveball team to show that T20 cricket at The Kia Oval hits different.”
To read more about Curveball, visit their website at https://curveball.digital/
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